WiFi Services need to help business generate additional revenue by offering freemium (free+paid) service. Customers should be provided an option to pay online for premium WiFi service while getting basic service for free.
Venues need to use WiFi service to attract customers and keep them loyal to their brand. Businesses also use free WiFi access to engage with their customers through online marketing, social media and promotions.
Venues need to gather a lot of market intelligence, customer analytics and current trends to fine tune their sales and marketing activities. WiFi can provide insights into consumer behavior and their preferences without invading their privacy.
Read our article about leveraging WiFi Monetization for generating revenue and reducing CapEx and OpEx...Read More